Stuck one on my forearm before the tailgate and it lasted through the whole game, even with a couple of hand washes. Only gripe is that the edges curled a little by the fourth quarter. Applying with just a splash of water was way easier than I expected.
Slapped one on my cheek for the game and it went on with just a splash of water, no mess at all. Held up fine through the whole afternoon, though it started peeling a little at the edges by the end of the day.